The New Kansai Paint Corporate Logo is Here!


 2019.3.13  No. of Visitors Official Facebook Facebook Official Instagram Instagram  Topic Archives Japanese


We are pleased to unveil our new corporate brand logo created in celebration and commemoration of our 100th anniversary!

"Blue" connotes integrity, accountability, and respect, while "Red and White" connote superior Japanese technology, performance, and challenge. These elements are what form the "K" of the Kansai Paint Group. This integration expresses the Kansai Paint Group as a partnership based on mutual respect.

Our brand idea of "designed to last" is also a timeless reflection of the Kansai Paint Group, for we will strive to provide beauty through colours and ceaselessly find solutions to embrace everyone's living style, while being always sincere, open, and positive. This is our bold statement of creating lasting values that please. To us, this is becoming an essential element that supports the development of people and society.





誠実・責任感・尊重といったイメージを表す青、 優れた技術や性能、チャレンジする姿勢を表す赤と白の組み合わせで関西ペイントグループの 頭文字の「K」が形作られています。そして、それぞれが融和する様子は関西ペイントグループの尊重に基づくパートナーシップを表しています。

関西ペイントグループの変わらぬ思いは「Designed to last」色彩の美しさだけでなく、暮らしのなかの様々な課題や願いを解決し続ける。そして、どんなときも誠実で、オープンかつ前向きに行動し、喜ばれる持続的な価値を創造し続ける。この実践を通じ、人と社会の発展を支え、いつまでも必要とされる存在であり続けます。